Integrity Performance Responsibility Innovation Harmony
Serving Society, Delivering Excellence
Overall Requirements of the Development Strategy
To build BRS into an excellent bank driven by the pursuit of noble values, a bank that shoulders significant responsibility for the nation’s revival, a bank that possesses competitive edges in the globalisation process, a bank that leads lifestyle changes in technological innovations, a bank that earns customer loyalty in market competition and a bank that meets the expectations of shareholders, employees and society in the course of its sustained development.
BRS Development Strategies